Do you need one?
Does a golf club need a website?
A fair question for an established club. But the honest answer turns on your streams: members, visitors, societies and function organisers all research and book online.
From £297, live in 7 days, on your own domain.
Does a golf club need a website?
The honest answer
Does a golf club need a website? If you have all the members, visitors, societies and functions you want, and no wish to grow any stream, then perhaps not. But the honest answer turns on the fact that a club earns several ways at once, and all of them run online. A golfer looking to join, or to play a round as a visitor, searches and chooses the club they can see and book. A society or corporate organiser searches for a venue for their day. Someone planning a wedding or event looks for a clubhouse to host it. All of them research online and choose the club that shows itself well and makes booking or enquiring easy, so a club with no presence is missing from every one of those streams. The real question, then, is whether you want to grow your revenue, because without a website you lose members, green fees, society days and functions to clubs that are findable and bookable.
All your streams research and book online
A golf club is unusual in earning from several distinct audiences, and every one of them now researches online. The prospective member wants to see the course, the setting and what membership offers before joining. The green-fee visitor wants to see the course and book a round. The society organiser wants a club that welcomes group days and makes booking easy. The function enquirer wants a clubhouse venue they can picture and enquire about. Each of these decisions is made online, on the strength of what the club shows and how easy it is to book or enquire, so a club that is absent, or present only as a thin listing, cannot win any of them, because there is nothing to see or book. A club that showcases its course and clubhouse and serves each stream, by contrast, wins members, visitors, societies and functions alike. Being chosen, across all your streams, means being visible and bookable where each audience is looking, which is online.
Reputation and a full membership don’t remove the need
The strongest objections are that a golf club runs on reputation, or that a full membership means no need for a site, but both overlook how the streams work. Reputation matters, but golfers still look a club up to see the course before joining or playing, and organisers research venues, so even a well-known club is checked online before people commit, and a site is what confirms the reputation and lets them book. And a full membership, welcome as it is, is only one stream: the visitor green fees, the society days and the clubhouse functions all come through people who research and book online, and none of them are served by a full members’ list. A site brings in exactly that visitor, society and function revenue, keeps you visible for when memberships change, and carries your reputation to every audience. So neither reputation nor a full membership removes the need for a site, because a club’s other streams, and its future members, all decide online.
So the real answer to does a golf club need a website is: yes, if you want to grow your streams, because members, visitors, societies and function organisers all research and book online, so being absent means leaving revenue untapped. And finding out costs just £99 up front: I build the site on spec, from £297, and you see it finished before you pay the rest, so you can look at your actual site, ready to show the course and serve every stream, and decide from there, knowing the revenue a good site brings in outweighs the modest cost.
How it works
From message to live in four steps.
- 01
Message me
Tell me your trade and your town on WhatsApp. No forms to wade through, no call to book.
- 02
£99 to start
A £99 deposit gets your build going and comes off your quote. It covers some of the build time.
- 03
I build it, you see it
I build the whole site, framed around your work, and send it to you finished to look at.
- 04
Pay the rest, go live
Happy with it? You pay the balance, it goes live on your own domain, and it is yours to keep.
What you get
What a golf club site from me includes.
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Built on spec
I build it first and send it finished. You see the real thing before you decide, not a mock-up.
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Live in 7 days
From the go-ahead, your site is live within a week. No months of back and forth.
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On your own domain
It goes live in your name. You own the site and everything on it, with no lock-in.
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Genuinely fast
Static pages, no WordPress. Fast pages rank better and turn more visitors into calls.
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Found on Google
Built to be found in local search, with the plumbing done properly from day one.
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Looked after
Someone looks after it and changes it when you need. Two small edits a month, your listing kept current.
What it costs
A straight price.
From £297 to build it, first three months of Care included, then £49 a month.
You own the site outright and can stop the monthly plan whenever you like. Hosting is part of Care and Grow, so one of those keeps it online after the first three months, or you host it yourself. See the full pricing.
Common questions
Questions I get asked.
Does a golf club really need a website?
If you want to grow all your streams, yes, because members, visitors, societies and function organisers all research and book online. A golfer looking to join or play, and an organiser looking for a venue, both search and choose the club they can see and book, so a club with no presence is missing from all of it. Without a site, you lose members, green fees, society days and functions to clubs that are findable.
Isn't a golf club known by reputation and word of mouth?
Reputation matters, but golfers still look a club up to see the course before joining or playing, and organisers research venues online, so even a well-known club is checked online before people commit. A site confirms your reputation and lets people book, while having none leaves reputation an empty name for someone who cannot see the course or enquire. A site carries your reputation to all your streams.
Why do golfers and organisers research a club online?
Because they want to see the course and know how to book before committing, whether joining, playing a round, arranging a society day or hosting a function. They look for the course, the setting, and clear booking or enquiry, and they judge it online. A club with no presence gives them nothing to see or book, so they choose one that does.
We have a full membership. Do we still need a site?
Yes, because your other streams, visitor green fees, society days and clubhouse functions, all come through people who research and book online, and even full memberships change. A site brings in the visitor, society and function revenue a full membership does not, and keeps you visible for when places open. Even a full club benefits from serving all its streams.
When could a golf club skip a website?
Realistically, only if you have all the members, visitors, societies and functions you want and no wish to grow any stream. Because all of those research and book online, most clubs without a site leave revenue untapped. For any club wanting to grow, the case for a site is strong.
Is a website worth it for a smaller golf club?
Often especially so, because the course and the welcome, not size, win members and visitors, and a good site lets a smaller club show its course and serve its streams as well as any large one. A course-showing, easy-to-book site can win a smaller club members, green fees, societies and functions it would otherwise miss. Any one stream covers the modest cost.
How much does it cost to find out if a website is worth it?
Just £99 to start with me, and it comes off your quote. I build the whole site first and you see the finished thing before you pay the rest, from £297. So you are not gambling on a maybe, you are looking at the actual site for your golf club and deciding then. Given the streams a good site brings in, the risk of finding out is very low.
Tell me your town and I'll build you a golf club site on spec, so you can see it before you pay. Or read A Checkatrade alternative, see the full pricing, or get in touch.